MONDAY, JANUARY 30, 2023   ■   INDUSTRY

IMPACT Experience Names Harris Global Agency of Record

Traverse City, MI – (January 30, 2023) IMPACT Experience, a premier event company catering to the shooting sports industry, is proud to announce, they have partnered with Joel Harris, Owner/CEO of Harris Global Marketing and Communications, for all their media and communications needs. Harris will work closely with IMPACT owner Stephen Graham, to manage brand awareness, media relations, advertising and communications.

“We are looking forward to having Joel Harris handling our communications and media needs,” said Stephen Graham, Owner and Operator of IMPACT Experience. “With 20-plus years of experience and expertise overseeing marketing/public relations for some of the industry’s most iconic brands, Harris Global Marketing & Communications is a key strategic partnership IMPACT Experience has built to elevate brand awareness for our training, corporate event and product launch platforms.”

IMPACT is an “experience” like no other. IMPACT Experience provides events specialized in all-terrain marksmanship training in partnership with FTW Ranch. IMPACT events are designed to be a stress-free experience for all levels of hunters preparing for their next adventure, or shooters simply wishing to sharpen their skills with guidance from some of the best instructors in the world.

IMPACT Experience events are keenly targeted on assisting companies within the hunting and shooting sports industry. Custom IMPACT “experiences” can be implemented to focus on Media Outings/New Product Launch events. Or maybe your sales staff has received all the marketing materials and engineering presentations, but still need that hands-on experience to truly discover the “why” factor. How about your sales reps spending four (4) days of uninterrupted face time with key national accounts sending 180+ rounds down range vs. pulling the trigger once on a hunt?

“It’s awesome to see an event company like IMPACT Experience realizing that a number of manufacturers don’t always recognize the value of a proper product launch strategy, impactful staff training or even creative ways of getting additional one-on-one time with key accounts and partners,” said Joel Harris, Owner and Chief Executive Officer, Harris Global Marketing & Communications. I’m looking forward to growing brand awareness for this forward-thinking events company.”

About IMPACT Experience

IMPACT Experience has partnered with the FTW Ranch to offer equipment and training packages for individuals utilizing SAAM Advanced and SAAM Safari courses. For companies seeking product launch venues, team building and product training, IMPACT Experience can help facilitate the planning burden for short-staffed manufacturers and companies.

For Scheduling, Booking or Questions Contact:

Stephen Graham

Stephen.Graham@Impact-Experience.net

616-888-1886

Media Contact:

Harris Global Marketing & Communications

Joel Harris

joelh@comcast.net