FRIDAY, JULY 10, 2020   ■   INDUSTRY

Stryka Optics Partners with ExpertVoice

Eagan, MN

- Styrka Optics is excited to announce a new partnership with ExpertVoice, a leader in reaching consumers through social media influencers.

"ExpertVoice works with over 1 million vetted experts and is very successful at building recognition and driving sales," said Brad Gross, Styrka's national sales manager. "Having our products in the hands of their optics experts--who will be using them in the field--will get the word out that our binoculars, red dots and rifle scopes are first-rate, field-ready and very affordable."

ExpertVoice was founded on the reality that the number of product choices is often overwhelming. How to choose just one product when there are often dozens of similar options?

That's where the voices of experts come into play. As the ExpertVoice website notes, "Our community of 1,000,000+ vetted experts ranges from retail sales associates to category professionals, and they're passionate, experienced, and knowledgeable about products ranging across 30+ unique categories."

Brands also need to connect with those who use the products in real life, and ExpertVoice provides a platform for users and brands to share information on a professional level. This helps the brands create and refine their retail training and pro-staff type opportunities.

"ExpertVoice is all about creating stronger brand recognition," Gross added. "And we know the experts using our optics will be a real asset to us internally as we upgrade our lines and add new products."

ExpertVoice experts, for example, will find that Styrka's S3, S5, S7 and S9 binocular models offer a wide range of magnification choices and features.

They will also discover that the Styrka S3, S5 and S7 riflescopes are built with fully multi-coated lenses for superior image clarity, are 100-percent waterproof, and are designed around aircraft-grade aluminum tubes. From muzzleloaders to custom centerfire rifles, there's a rugged Styrka scope to get the job done.

And Styrka's recently added S3 Red Dot Reflex Sight is a game-changer and is available in two configurations--one using a 3 MOA Dot, the other a 6 MOA Dot.

"Our S3 Red Dot is at home on handguns, AR's and shotguns," Gross noted. "We are really looking forward to the ExpertVoice recommendations and feedback on this and all our other optics!"

 

Launched in 2015, Styrka offers a dynamic line up of hunting scopes, binoculars, red dots and spotting scopes. The Styrka philosophy is simple but non-negotiable: make high quality optics at affordable prices; always tell your customers the truth about what optics can and can't do; and, stand behind your products 100-percent, forever. Styrka Pride. Styrka Strong.

For more information, please visit

WWW.STYRKASTRONG.COM

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