March 14, 2012
Between The Berms: Glock's Loss, Comp-Tac's Gain
In today edition of The Shooting Wire, Gregg Garrett, the president and founder of holster maker Comp-Tac Victory Gear, announced that Randi was joining as the company's newest shooter but, more importantly, it's marketing and sales manager.
Rumors about Randi's possible departure from Glock quietly circulated among industry insiders prior to SHOT Show, and in speaking to her during the show Randi confirmed that an announcement would be made shortly after SHOT.
As time went by and no announcement was made it seemed that Randi's plans had changed. During the Smith & Wesson IDPA Indoor Nationals I asked Randi about this, and while she didn't offer any details, she did indicate that she would be staying at Glock for a little while longer.
Well, a little while longer seems to have come and gone.
But, if all you know about Randi is her time with Team Glock then you know only half the story - and not the truly impressive half.
While Randi is a gifted action pistol shooter, her real shooting roots are in Cowboy Action Shooting where she isn't just good, she's a bona fide shooting savant.
And she should be.
Randi grew up in Cowboy Action under the tutelage of her grandparents, Karen Pearcey, aka "Wicked Felina", and Gene Pearcey, otherwise known as the multi-time SASS World Champion "Evil Roy".
What you need to know is that in addition to her ridiculous list of accomplishments, Randi, who goes by the alias "Holy Terror", is the 9-time Ladies World Champion who finished in the top 10 overall in six of those championships.
When those in the know talk about Randi shooting End of Trail - the SASS world championship match - the question isn't whether or not she'll take the ladies title, but if this will be the year Randi wins the whole thing outright.
She. Is. That. Good.
Of course, if her time with Team Glock is just half the story when it comes to her shooting skills, then Randi's shooting is just half the story when it comes to the Comp-Tac announcement.
However, those outside the organization would be hard pressed to tell you what Randi did in marketing other than compete and sign autographs in the Glock booth at trade shows - and this is a grossly unfair observation.
Anybody that deals with Randi quickly realizes that she is a confident, smart woman with more to offer than simply shooting and talking to customers in a show booth.
Those more familiar with the Glock organization knew Randi's position entailed much, much more but even to them it was probably clear that Randi's professional skills weren't being taken advantage of.
While Randi's talents might have gone underutilized at Glock, it's hard to hold this against the company.
Remember, Glock sells everything they make, and when a gun buying craze kicks in, they gobble up market share at the snap of their fingers. So it's probably safe to say they never really felt the pressure to 'leave no stone unturned' in their marketing efforts.
This is a luxury for Glock, but less so for young woman with marketing know-how, shooting experience and ambition, and the smarts to put the three together behind a brand.
Obviously Garrett and the others at Comp-Tac recognized this and presented Randi with an opportunity to take on a greater leadership role within the industry.
For a lot of reasons Randi Rogers is a perfect fit for Comp-Tac. And there are a lot of people in the industry that will agree that this is a very smart move on Comp-Tac's part.
At a point in time in the industry when women are growing in importance, not just as a consumer group but as key players within the industry, it's good to see one of the top women in the shooting sports tapped for her knowledge and not just her shooting skills - regardless of how wildly impressive they are.
I think we'll see Randi excel in her new position at Comp-Tac, and I won't be shocked if in the years to come she's sought after by other companies who recognize the value she brings.
- Paul Erhardt, Editor, the Outdoor Wire Digital Network
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