FRIDAY, APRIL 12, 2024   ■   PRODUCT NEWS

Kimber Partners with RSR Group to Add Depth to Distribution

Kimber is excited to announce a strategic partnership with RSR Group. By activating this agreement with RSR Group, Kimber will deliver greater sales distribution to underserved regions. RSR is the latest addition to the Kimber authorized distributor network, including MGE wholesale, Orion wholesale, Kinseys and Grice wholesale. Kimber is increasing product distribution, brand visibility, and dealer support throughout the United States. Kimber will continue to add to its successful sales team while augmenting counter sales incentive programs for all dealers interested in stocking Kimber products.

Mountie Mizer, Vice President of Sales stated: “We are very excited to work with the team at RSR Group, their capabilities will only strengthen both our brands as we progress together. Given the years and experience that RSR has been in the industry, it’s a very natural fit for Kimber and this partnership with the RSR Group will help increase product distribution throughout the U.S.”

As a cornerstone of providing elevated customer support, Kimber will continue to provide currently supported firearms with its Limited Lifetime Warranty. For any warranty concerns, Kimber’s return authorization portal allows consumers to track their repair though every step of the process.

Dennis Dougherty, Board Advisor stated: ‘For over four decades Kimber has maintained a strong direct to dealer support channel as the backbone of our sales structure, and this will continue to be maintained. By partnering strategically with RSR we provide more access to highly successful products such as the KDS9c, and K6xs. We have strong relationships with a large retail base, and this will continue to be maintained. By cultivating this strategic partnership with RSR, we will provide greater market reach for our highly successful and aspirational product line. We continue to look forward to growing our product line together with all of our retailers and distributors.”

Kimber Mfg., Inc. is an American company that designs and manufactures premium firearms for individual, sporting, law enforcement and military markets. Complete information on Kimber firearms, accessories and Less-Lethal products is available at www.kimberamerica.com or by phone from Kimber in-house staff at +1 (888) 243-4522. A detailed product catalog is available upon request. Kimber can also be found on Facebook, Twitter, YouTube, and Instagram.