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New York, NY — Alex Robinson has been named Outdoor Life’s new Editor in Chief, it was announced today by Gregory Gatto, Executive Vice President of Bonnier Media, and Joe Brown, VP and Editorial Director. His promotion to Editor in Chief is effective immediately.
“Alex has been with Outdoor Life for nine years, and has deep experience in the online, print, and social media extensions of the brand. He also has the well-earned respect and admiration of everyone in the industry, but especially from those of us who have worked with him,” Gatto says. “We couldn’t feel more confident in our decision to entrust Alex with the future of Outdoor Life.”
“This was not a simple matter of internal promotion. Of all the people we spoke with, Alex has the clearest and most exciting vision for Outdoor Life,” Brown says. “He is a thoughtful editor, an expert outdoorsman, and a great leader. We’re excited to see how he moves this historic brand into a new chapter.”
Robinson joined Outdoor Life in 2010 as its Online Editor. He was promoted to Senior Online Editor in 2014 before he was promoted to Executive Editor in 2018. He is a graduate of the University of Minnesota’s journalism school and resides in St. Paul, Minnesota.
Outdoor Life has defined and celebrated the best of America’s field sports since 1898. Our expert team provides our passionate audience with everything from advice on tactics and field-tested gear to inspiration and diversion. In addition to reporting on timely topics such as wildlife and conservation efforts, each issue is packed with useful tips and superb storytelling. Outdoor Life has always been the go-to authority for hunting and fishing adventure; from our print product to our digital and social channels, we’re constantly striving to bring our audience authentic, engaging content that explores the good, the bad, and the ugly behind every adventure.