FRIDAY, JANUARY 8, 2021   ■   INDUSTRY

Everest to Give Back to the USA Clay Target League

The Woodlands, Texas –– Everest, the first of its kind online marketplace for the outdoor recreation world has announced that USA Clay Target League is now a recipient of the Everest Gives Back philanthropic program.

“We applaud the USA Clay Target League’s success in becoming the largest youth clay target shooting sports organization with over 30,000 athletes across the country. Their successful efforts in our nation’s high schools and colleges highlight the desire and growth for more shooting sports opportunities,” says Kristi Heuring, Chief Marketing Officer for Everest. “Everest is excited to partner with the League and support its vision for growth over the next several years.”

USA Clay Target League will receive support from Everest Gives Back in the following ways:

·At checkout, shoppers are encouraged to select their organization of choice and round up their total order to the nearest dollar

·A portion of all Caliber Membership revenue is transferred to Everest Gives Back and its partners

·A portion of net revenue is transferred to Everest Gives Back.

“League athletes are the next generation of outdoor enthusiasts and they already spend millions of dollars on firearms, ammunition and other outdoor sporting equipment every year,” says John Nelson, President of the USA Clay Target League. “Everest supports these young outdoorsmen/women by providing a great opportunity to find the gear they need at competitive prices.”

Everest Gives Back members also include Congressional Sportsmen’s Foundation, Delta Waterfowl, Mule Deer Foundation, NSSF’s Project ChildSafe, MidwayUSA Foundation, Adaptive Training Foundation and St. Jude Children’s Research Hospital.

About Everest

Driven by our Caliber Members, the Everest mission is to create the largest marketplace on earth for the outdoor recreation community – a place where retailers can sell gear, apparel and accessories for all outdoor recreational activities including hiking, camping, biking, rock climbing, winter sports, watersports, team sports, fishing, hunting, kayaking, rafting, road and trail running, and much more. Everest is a place where like-minded consumers can learn, interact, participate and shop. Ultimately, we are a community of like-minded, non-discriminating, conservation-loving outdoor living retailers, manufacturers, distributors and consumers. Join the movement today.

About USA Clay Target League

The USA Clay Target League is a 501(c)(3) non-profit organization and is the independent provider of clay target shooting sports for secondary and post-secondary schools. The League is the nation’s largest youth clay target shooting sports organization with over 35,000 participants on over 1,200 school-approved teams nationwide. The League is fully adaptive, Title IX compliant and features virtual competition with True Team® Scoring to ensure all team members can compete and contribute to their team’s standings. The League’s vision is to reach 100,000 participating athletes in 2025. The League’s priorities are safety, fun and marksmanship – in that order.

For more information on Everest Gives Back, visit the website at www.everest.com/how-we-give-back or contact:

Kristi Heuring

Chief Marketing Officer

Everest.com

Kristi.heuring@everest.com