FRIDAY, NOVEMBER 7, 2014   ■   PUBLISHING

Top Shot Champ's Book First Edition A Sell-Out

Chris Cheng's Book "Shoot to Win" Sells Out First Run!

Demand for Beginning Marksmanship Books is High

San Francisco, CA - Chris Cheng, History Channel's Top Shot Season 4 Champion and NRA NEWS Commentator, recently launched his first book, "Shoot to Win" and is pleased to announce the first run is already sold out!

To review and buy Cheng's book, visit Amazon athttp://amzn.to/1tk7hvm or athttp://TopShotChris.com

"I was beyond overjoyed when I heard from Skyhorse Publishing that the first run of my book already sold out," said Cheng. "A second run of 'Shoot to Win' has already been placed so the book will be available throughout the holiday gift season."

"Skyhorse Publishing is excited for customers who were lucky enough to get a first run copy of 'Shoot to Win.' Our initial inventory ran out two weeks after the official book launch date, which is really incredible. We knew the demand for beginning marksmanship books was high, but sales of 'Shoot to Win' have greatly exceeded our expectations," said Kathryn Mennone of Skyhorse Publishing. "Skyhorse is proud to represent Chris Cheng and the enthusiasm he brings to the shooting sports."

Cheng has been promoting Shoot to Win at Bass Pro Shops stores around the country as well as holding interviews with radio personalities such as Tom Gresham, Dana Loesch and Cam Edwards. Cheng also visited his previous employer, Google, to host "Authors @ Google." That video is available at: Chris Cheng: "Shoot to Win"

Cheng also has developed shooting tip videos for beginner handgunners via the National Shooting Sports Foundation (NSSF) - available on YouTube https://www.youtube.com/watch?v=3A15G9J754g&list=PLflj6x1a7no6AhutnXaRCtFOJwuwLn3bD) and on iTunes via the NSSF Shooting Sportscast. NSSF is launching 20+ "Shoot to Win" handgun videos and plans to host a rifle and shotgun series with Cheng in 2015.

Cheng won the title of "Top Shot," a $100,000 cash prize, and a professional marksman contract with the show sponsor, Bass Pro Shops. How did a tech support guy who didn't shoot a lot of guns beat out seventeen other competitors-including seasoned military veterans, law enforcement officers, and pro marksmen-in History Channel's Top Shot season 4?

Cheng covers his approach to staying calm under pressure, teamwork, sportsmanship, and leadership. These traits contributed to his coming out on top and staying above the fray. Shoot to Win with Top Shot champion Chris Cheng provides fun and interesting insight into the Top Shot experience. Additionally, Cheng reveals very personal information about his life that never aired on the show, and he discusses how it was a key part of his Top Shot experience.

With a foreword written by Top Shot season 3 champion Dustin Ellermann and an afterword written by the original Top Shot champion Iain Harrison, Shoot to Win is sure to please shooters of all stripes, but especially fans of History Channel's program Top Shot.

Learn more about Cheng athttp://TopShotChris.com andhttp://Facebook.com/TopShotChris






MEDIA CONTACTS:

Michelle Scheuermann, BulletProof Communications LLC; 651.964.0264; michelle@bulletproofcomm.com