On Wednesday, June 13th at 2pm PT, hunting brand First Lite will use Brandlive to broadcast What’s in Your Pack?, a free, interactive event featuring First Lite’s Ryan Callaghan and Argali Outdoor’s Brad Brooks. These seasoned hunters and outdoor professionals will be highlighting the gear, brands and strategies they depend on each time they pack up to hunt. Callaghan and Brooks will answer audience questions in real time as they pack and unpack their gear via live video.

First Lite uses Brandlive and live video to give consumers access to its team of skilled conservationists, hunters, and outdoor enthusiasts, as part of the brand’s push to make hunting and outdoor life a more inclusive community for anyone interested. First Lite recently launched its new 2018 product line on the live video platform, which drew in a large, engaged audience.

“As a premium, high-tech, direct-to-consumer brand, First Lite thrives on sharing its brand message and values through consumer engagement. This is what led to First Lite exploring live video as a means of interacting with a loyal customer base, and expanding that base through live storytelling,” shares Ashley Rambo, Customer Success Manager at Brandlive. “First Lite’s content is creating an inclusive space where anyone can go, whether you are a lifelong elk hunter or a new outdoor enthusiast.”

Participants are eligible to win a gift card from First Lite or Argali Outdoors, simply by registering for the event and posting a question in the comment section. Callaghan and Brooks will be responding to as many questions and comments as possible can during the livestream. 

To register and tune in for What’s in Your Pack?, taking place Wednesday, June 13th at 2pm PT, click here.