Beretta USA is headed to the 2026 Ducks Unlimited Expo, taking place July 31-August 2 at the Renasant Convention Center in Memphis, Tennessee, where attendees can experience the company's newest hunting firearms, premium waterfowl apparel and exclusive giveaways. Visitors can find Beretta in Booth 735 and popular waterfowl and hunting clothing and accessories in Booth 1311.
Designed as the ultimate destination for waterfowl hunters, the Beretta booths will feature the recently launched A400 Solo, Beretta's newest semi-automatic hunting shotgun built for unmatched reliability, reduced recoil and effortless maintenance. Attendees will have the opportunity to see the new A400 Solo firsthand, speak with Beretta product experts and learn how its B-LINK® with Kick-Off® Plus operating system, Steelium® Plus barrel technology and self-cleaning design deliver dependable performance across every waterfowl environment. Also on display will be the premium AX800 Suprema, Beretta's most technologically advanced waterfowl shotgun, engineered with cutting-edge design, premium craftsmanship and state-of-the-art performance features that represent the next evolution of Beretta competition and sporting firearms. Additional Beretta hunting firearms will also be showcased, highlighting the breadth of the company's lineup for waterfowl, upland and all-around hunting applications.
"The Ducks Unlimited Expo brings together passionate hunters who demand equipment they can trust season after season," said Caleb McMillen, Beretta USA Senior Product Manager for Long Guns. "From the new A400 Solo to the AX800 Suprema, we're excited to give attendees the opportunity to handle our latest firearms, meet with our team and experience the innovation that continues to define Beretta hunting shotguns."
At Booth 1311, Beretta Clothing & Accessories will showcase the new Suprema™ Waterfowl Collection, now available in Mossy Oak® Original Bottomland®, one of the most recognizable camouflage patterns in waterfowl hunting. Engineered as a complete layering system, the Suprema Waterfowl Collection is purpose-built for flooded timber, marshes, agricultural fields and open water. Waterproof outer shells, technical insulation and wind-resistant midlayers work together to provide breathable comfort, weather protection and unrestricted mobility through every phase of the season. Combined with the legendary concealment of Mossy Oak Original Bottomland, the collection delivers the performance serious duck hunters demand from early-season teal hunts through late-season freezes.
The Mossy Oak® Original Bottomland® collection includes:
- Suprema™ 3L Wader Jacket
- Suprema™ 3L Bibs
- Dive Insulator Jacket
- Dive Insulator Vest
- WindStryke Hoodie
- WindStryke Vest
- Elite Pro Merino Base Layers
Throughout the weekend, visitors can also enter for a chance to win a prize package featuring the new Beretta A400 Solo and a waterfowl gear pack from the Suprema™ Waterfowl Collection with an MSRP of over $4,000. Entries may be submitted online or by visiting the Beretta booth during the show. The giveaway winner will be announced on Tuesday, August 4th. Attendees can also take advantage of show specials offered throughout the weekend. Whether you're preparing for opening day, upgrading your waterfowl gear or simply looking to experience Beretta's latest innovations firsthand, be sure to visit Beretta at Booth 735 and Booth 1311 during the 2026 Ducks Unlimited Expo.
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About Beretta
Established in 1526, Beretta is the world's longest-standing industrial dynasty, with a legacy spanning 16 generations of continuous family ownership. For 500 years, firearms bearing the Beretta name have been trusted and used around the world. Beretta USA Corp. was established in 1977 and quickly became the provider of the most widely deployed sidearm in the U.S. Armed Forces. Today, Beretta USA is part of Beretta Holding Group, which includes over 50 global subsidiaries and 20 renowned brands. Beretta manufactures, distributes, and markets a complete range of firearms, accessories, and apparel. The company also owns and operates six Beretta Gallery retail stores worldwide.
For more information, visit www.Beretta.com.