Legendary waterfowl hunting brand Avian-X announced it will return to this year's Ducks Unlimited Expo (DUX), July 31 through August 2, where it will showcase a variety of next-generation products ahead of coveted season openers nationwide. Showgoers are encouraged to stop by the booth location in the Lower Level of the Renasant Convention Center in Memphis, TN, booth #LL3009, to chat with experts, check out new gear, and enjoy prime access to products that have been flying off retailers' shelves across the country.

Avian-X^®, the most trusted name in innovative waterfowl-hunting equipment, will highlight a new branded lineup of purpose-built packs and waterproof shotgun cases engineered specifically for the demands of waterfowl hunting, as well as an expanded selection of species in its popular Power Butt Kicker motion decoy assortment.

On the showroom floor, event attendees will see the:

• Power Butt Kicker lineup of motion duck decoys, now featuring three new species: Mallard Hen, Pintail Drake, and Black Duck. Building on the original model, each decoy arrives ready for the field, including a lifelike feeder-butt body in the species of choice, a high-impact power module, two power-kicking webbed feet, and a rechargeable lithium-ion battery with charger. To learn more, click here.
• BA Backpack, with its 1,600 cubic inches of rugged, molded EVA storage, including a top-load main compartment and fold-out front panel with dual storage areas, plus two detachable ammo bags and an integrated weapon-carrying system. Click here to learn more.
• Floating Duffel Decoy Backpack, with an impressive 11,500 cubic inches of storage, which equates to space enough for up to 18 life-size mallards. It features 2.5-inch closed-cell foam for dependable flotation when empty, and a rubberized mesh drain system that sheds water quickly. Learn more about the pack here.
• Floating Lumbar Blind Bag, which offers a 1,300-cubic-inch capacity paired with rugged EVA-molded top and bottom compartments that shield gear from water, mud, and impact while keeping the bag afloat. A hybrid transport system features detachable shoulder straps and a removable padded waist belt for customizable carry. Click here to learn more.
• BA Waterproof Shotgun Case, designed for faster transitions in the field and effortless hands-free carry, these cases remain flexible in sub-zero temps and resist fading and cracking when exposed to intense heat. Plus, they don't soak up water, and the sling includes a no-slip pad built into the webbing, adding stretch that prevents tugging, rolling, and pulling. Learn more about the cases here.

All new Avian-X products are available now online and through select retailers.

For more information about Avian-X-branded products, visit Avian-X.com.

If you have additional questions or media inquiries, please email marketing@gsmorg.com. You can also learn more and check out the entire family of GSM brands at www.gsmoutdoors.com.

About Avian-X^®: Since 2011, X has marked the spot—for extreme waterfowlers and turkey hunters, at least. Known today for their realism and durability, Avian-X® decoys are meticulously crafted to mirror the real thing and evaluated in the most brutal conditions by outdoorsmen who grit through the toughest hunts on days when lesser hunters stay home. The brand fortifies its expertise with a long-standing commitment to educating and introducing future sportsmen and women to everything hunting has to offer.