SLG2, Inc., the outdoor industry's most trusted experiential marketing company, has released its 2027 schedule of stops at Bass Pro Shops locations and events across the country.
The road trip is called the 2027 Impact Tour because of the difference the SLG2 team makes in every city they visit. For 2027, SLG2 brings everything together in the iconic semi tractor-trailer, incorporating a Safe LivinG Zone into the Shoot Like A Girl experience to welcome men, women, families and communities. Events are always free to attend.
"Our team makes an impact in every community they visit," said Karen Butler, Founder and CEO of SLG2, Inc. "In 2027, as the company turns 19 years old, we will promote public safety, introduce people to the best products on the market and make a positive impact on each and every person who participates in the Shoot Like A Girl/Safe LivinG experience."
2027 Impact Tour Schedule
- February 6–7 — Bass Pro Shops, Garner, NC
- February 18–21 — Bass Pro Shops, Daytona, FL
- March 6–7 — Bass Pro Shops, Ft. Lauderdale, FL
- March 20–21 — Bass Pro Shops, Tampa, FL
- April 3–4 — Bass Pro Shops, League City, TX
- April 17–18 — Bass Pro Shops, Ft. Worth, TX
- May 1–2 — Bass Pro Shops, Allen, TX
- May 15–16 — Bass Pro Shops, Harrisburg, PA
- May 22–23 — Bass Pro Shops, Hamburg, PA
- June 5–6 — Bass Pro Shops, Hammond, IN
- June 26–27 — Bass Pro Shops, Richfield, WI
- July 10–11 — Bass Pro Shops, Grandville, MI
- July 30–August 1 — Bass Pro Shops, Memphis, TN
- August 12–14 — Bristol Motor Speedway (NASCAR), Bristol, TN
- August 28–29 — Bass Pro Shops, Sunset Hills, MO
- September 3–5 — Professional Bull Riders, Springfield, MO
- September 18–19 — Bass Pro Shops, Kansas City, KS
- October 2–3 — Bass Pro Shops, Wichita, KS
- October 9–10 — Bass Pro Shops, Rogers, AR
- October 23–24 — Bass Pro Shops, Buda, TX
- November 6–7 — Bass Pro Shops, San Antonio, TX
Dates and locations are subject to change. For the latest schedule, visit SLG2Inc.com.
Full-season partnership opportunities for the 2027 Impact Tour are still available, including trailer logo placement, on-site product demos, newsletter features and social media exposure. Companies interested in joining the tour can contact SLG2 at info@SLG2Inc.com.
About SLG2, Inc.
Founded in 2008, SLG2, Inc. is an experiential marketing company specializing in the outdoor and safety industries. Through its flagship brands — Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting — the company creates immersive, safety-focused experiences that build brand loyalty and convert curious newcomers into passionate outdoor enthusiasts. SLG2's iconic mobile events and data-driven insights help partners maximize ROI while expanding their customer base. For more information, visit slg2inc.com.