Mossy Oak, the industry leader in camouflage design and outdoor lifestyle products, is thrilled to announce its partnership with the legendary and beloved angler, Bill Dance. This exciting collaboration will bring fans a collection of exclusive Mossy Oak and Bill Dance-collaboratively branded apparel plus educational and entertaining fishing content. Mossy Oak will also host a “Bill Dance Garage Giveaway,” an enticing giveaway for anglers featuring vintage and highly collectible Bill Dance lures, tackle boxes, and more.

Bill Dance is a legendary figure in the world of fishing, renowned for his unparalleled angling skills, entertaining personality, and extensive contributions to the fishing industry. Dance has won numerous awards, hosted his own television series, and authored several best-selling books. With a career spanning decades, Bill Dance has become a beloved icon among anglers and outdoor enthusiasts, inspiring countless individuals to embrace the joys of fishing.

The Bill Dance x Mossy Oak collection will include Bill Dance-themed t-shirts, stickers, and hats, featuring some classic designs such as the infamous “Dance Fever” graphic, the “Grumpy Bass,” and more.

In addition to the merchandise, the partnership will also deliver exclusive Bill Dance fishing videos and expert fishing tips. These videos will be integrated into Mossy Oak's extensive video collection, as well as shared on the brand's online presences. Bill Dance's wealth of knowledge and experience in the world of fishing will provide valuable insights for both novice and seasoned anglers.

On the collaboration, Bill Dance says, “Mossy Oak may be the best in the business of camo and concealment, but they can't hide their success or my pride in being associated with them. They've become the standard for helping hunters, anglers, and all others enjoy the outdoors. From amazing camo patterns to apparel - there's so many products I love. I'm excited to be associated with those who have helped so many generations love and learn about the outdoors.”

Jesse Raley, Director of Marketing Operations of Mossy Oak, expressed his excitement about the partnership, saying, "We are incredibly proud to work with Bill on this collaboration, he’s a true legend in the fishing and outdoor world. Many of us at Mossy Oak grew up watching his fishing videos, and his passion for the outdoors aligns perfectly with our brand's mission.”

The Bill Dance x Mossy Oak collection will be available for purchase exclusively on Mossy Oak's official website, mossyoak.com and in their retail store in West Point, Mississippi. Fans can stay updated on product releases and fishing content by following Mossy Oak on their social media channels.

Established in 1986, Haas Outdoors Inc. is headquartered in West Point, Miss., and is home to Mossy Oak. For more than 35 years, Mossy Oak has been a leading outdoor lifestyle brand specializing in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts and helping people get closer to nature. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy Oak, BioLogic, Capture Productions, MOOSE Media, Nativ Nurseries, Nativ Living, Gamekeepers, Gamekeepers Kennels, Mossy Oak Properties, and Mossy Oak GO. Mossy Oak is the official camouflage of the National Wild Turkey Federation, Ducks Unlimited, Mack's Prairie Wings, and Bonefish and Tarpon Trust.

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