FRIDAY, MAY 6, 2022   ■   INDUSTRY

Iron Valley Supply Adds Cary Wells as a Merchandising Buyer

BIRMINGHAM, AL. – Iron Valley® Supply, one of the country’s leading shooting sports distributors, is pleased to announce the hiring of Cary Wells to serve as a Merchandising Buyer.

Cary has 22 years of experience in the sporting goods industry, most recently serving as a Southeastern Sales Associate for the Dunkin Lewis Agency. His account responsibilities included both wholesale distribution and independent retail partners. Cary was responsible for product line sales representation of several premier brands within Hunting, Shooting, Marine and Fishing categories. Prior to working for Dunkin-Lewis, Cary held the position of Senior Buyer/Merchandiser for United Sports Companies. During his career with United Sporting Companies, Cary was responsible for procurement and inventory management of Firearms, Ammunition and Accessories categories.

In addition to his industry experience, Cary is a retired veteran of the United States Marine Corps. Cary and his family presently reside in Chapin, SC.

About Iron Valley® Supply:

Iron Valley® Supply is the adventure culture’s wholesale storehouse. Since 1923, we’ve been a leading supplier of shooting sports and outdoor products. Based in Birmingham, Alabama with offices across the country, we distribute more than 150 of the nation’s foremost adventure brands and premier products combined with our legendary customer service, product knowledge, and support. Our passion is rooted in the outdoor community and we are committed to serving as a trusted resource for products, service and information. Learn more at

For More Information Contact:

Shane Wheaton, VP of Marketing (205) 324-8915