Brownells Now Exclusive Distributor for Alpha Munitions in Europe

GRINNELL, Iowa - Brownells is excited to announce that it is now the exclusive distributor of Alpha Munitions products in Europe. This exciting partnership means that European customers will have access to the top-quality ammunition that has made Alpha Munitions a favorite among shooters and hunters.

Alpha Munitions is well-known for its precision-engineered rifle brass and offers a range of products designed to meet the needs of competitive shooters, hunters, and precision marksmen. As the exclusive distributor, Brownells will provide Alpha Munitions' full product line, ensuring that European customers can rely on consistent availability and exceptional service.

“We are thrilled to bring Alpha Munitions' exceptional products to our European customers,” said Brownells CEO Pete Brownell. “This partnership aligns perfectly with our commitment to offering top-quality products that meet the demands of our customers.”

Products available from Alpha Munitions through Brownells Europe include:

Precision Rifle Brass - Crafted with meticulous attention to detail to ensure reliable performance for competitive shooters and hunters.

Alpha OCD (Optimized Case Design) Brass - Featuring a proprietary design that enhances performance and extends the life of the brass, making it a preferred choice for precision marksmen.

Reloading Components - Brownells will also offer a range of reloading components from Alpha Munitions, including primers and bullets, to support the needs of handloaders.

“We aim to provide products that not only meet but exceed the expectations of our customers,” added Brownell. “Partnering with Alpha Munitions allows us to offer exclusive access to some of the best ammunition on the market.”

For sales inquiries, please contact the Brownells Europe Sales Team, at To learn more about Alpha Munitions products available through Brownells Europe, visit

About Brownells

Serious About Firearms Since 1939™, Brownells is the world’s leading source for guns, gun parts and accessories, ammunition, gunsmithing tools, and survival gear. With a large selection of both common and hard-to-find items, and an extensive collection of videos, articles, and gun schematics, Brownells is the expert for everything shooting-related. Committed to maintaining our great traditions, Brownells has more, does more and knows more – and guarantees it all, Forever. For more information or to place an order, call 800-741-0015 or visit Stay up-to-date with Brownells on YouTube, Facebook, X, and Instagram.

Media Contact:

Danae Hale, Senior Brand Manager