The Shooting Wire

INDUSTRY UPDATE

Friday, May 8, 2026

Southwick Associates released its April 2026 Hunting & Shooting Market Pulse, revealing that hunters and shooters are cutting discretionary spending due to economic concerns but increasing ammunition supplies and planning to spend tax refunds on hunting and shooting products. The quarterly subscription service provides market analysis and industry trends to executives and investors.

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Friday, May 8, 2026

Mike Stock, President and CEO of Hodgdon Powder Company, has been appointed to the NSSF Board of Governors. Stock brings over two decades of firearm industry leadership, including previous roles at Winchester Ammunition and service on the SAAMI Board of Directors.

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Wednesday, May 6, 2026

CZ-USA announced leadership changes with Petr Pistelak transitioning back to Colt CZ Group in the Czech Republic. Petr Palecek becomes CEO and Head of Operations, while John Dain assumes the role of President and Chief Commercial Officer, with Tom Taylor transitioning to Chief Business Development Officer for Colt CZ Group.

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Wednesday, May 6, 2026

The Second Amendment Foundation (SAF) launched a new 60-second national television ad campaign airing on 26 cable networks, calling Americans to pledge support for Second Amendment rights. SAF founder Alan M. Gottlieb stated the campaign warns against anti-gun extremists pushing bans on common firearms and restrictive carry laws.

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Wednesday, May 6, 2026

Silencer Central, the country's largest suppressor retailer, announced three key hires to its sales and marketing leadership team: Ryan Houck as Senior Director of Marketing, Daniel Baugher as Director of Sales, and Shawn Porter as Event Sales Manager. The additions support the company's continued growth and innovation in the suppressor industry.

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Friday, May 1, 2026

NSSF attended the Department of Justice signing ceremony where Acting U.S. Attorney General Todd Blanche released a landmark 34-policy rulemaking package from the ATF. The changes, directed by President Trump's Executive Order, include rescissions of the "Engaged in the Business," bump stock, and stabilizing pistol brace rules, addressing regulations NSSF has long championed.

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Wednesday, April 29, 2026

Blaser Group appointed Josh McBrayer as Chief Executive Officer of its U.S. operations. McBrayer brings over a decade of experience with the company, including four years as Director of Shotgun Sales and previous roles in Germany overseeing international markets. He will oversee Blaser, Mauser, J.P. Sauer & Sohn, John Rigby & Co., Liemke Thermal Optics, and Minox Optics.

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