Early-bird pricing for The Briefing: FFL Compliance Summit ends today, July 31, at 11:59 PM CT. After that, the $399 rate is gone for good.
Significant regulatory updates are now in effect for Federal Firearms Licensees. Recent changes impact key operational areas, including the 34-rule regulatory overhaul, the revised Form 4473, new adverse action policies, updated NFA, eForms, and SOT requirements, as well as revised enforcement priorities for future Industry Operations Inspector (IOI) audits.
Understanding these updates is critical to maintaining compliance. The Briefing provides FFLs with direct access to the officials who authored these regulations, offering authoritative guidance straight from the source.
Not a Trade Show. A Room Where You Ask.
The Briefing is an in-person summit hosted at the W Hotel Dallas from September 23–25, 2026. Designed exclusively for Federal Firearms Licensees (FFLs), the event features no exhibition floor, no product demos, and no virtual streaming. Instead, it provides a direct, face-to-face environment with key officials from the ATF and FBI who write, interpret, and enforce federal regulations.
While regulatory notices are available online, The Briefing offers licensees direct insight into agency reasoning, field enforcement priorities, and the opportunity to ask follow-up questions directly to leadership. Every session is structured around four core pillars:
- What changed: Detailed breakdowns of updated regulatory requirements.
- Who authored it: Direct presentations from decision-makers.
- Field enforcement: How regulations are applied during industry operations inspections.
- Agency intent: Clear guidance on where regulatory focus will be directed next.
Who's in the Room
The summit features key agency figures responsible for shaping current policy:
- Rob Cekada, Director, ATF (Opening Keynote)
- Robert Leider, Assistant Director & Chief Counsel, ATF (Analysis of key rule changes)
- Edward Stely, Chief, National Tracing Center Division, ATF
- Krissy Carlson, Senior Industry Partnership Advisor, ATF
- Eric Moore, ATF/FFL Liaison, NICS Section, FBI
Event Schedule
Wednesday, September 23: Registration and evening welcome reception.
Thursday, September 24: Main conference program, featuring the ATF Director’s opening keynote, dedicated briefings on adverse action policies, full breakdowns of the revised Form 4473, regulatory walk-throughs with ATF legal counsel, and an FBI NICS update. The day concludes with a private dinner reception.
Friday, September 25: Industry-focused panels on turning compliance updates into operational workflows, dealer perspectives, a look at emerging technology stacks, and a farewell lunch.
The Venue
The Briefing takes place at the W Hotel Dallas in Victory Park, located steps from the Dallas Arts District and Klyde Warren Park.
- Negotiated Rates: Attendees gain access to a dedicated room block offering discounted luxury accommodations.
- Convenience: Located 20 minutes from DFW International Airport with on-site dining, spa amenities, and walking access to central Dallas dining and entertainment.
Registration Details
Prepare your business for upcoming regulatory audits by hearing directly from key decision-makers. Early bird rates are available prior to standard pricing.
- Dates: September 23–25, 2026
- Location: W Hotel Dallas, Texas
- Eligibility: Open exclusively to active Federal Firearms Licensees
- Registration: Reserve seats at fflbriefing.com
Event Sponsors
- Title Sponsors: FastBound, FFLGuard, Gearfire, and U.S. LawShield
- Supporting Sponsors: 20North, 4473 Cloud, Coast 2 Coast Payments, MasterFFL, SDI, Silencer Shop, and Trident 1
- Community Sponsors: Celerant, Firearms Insurance Agent, Guns.com, NSSF, RestrIQ, and SlingIT