Strategic vendor addition reinforces Kinsey’s commitment to growth, product diversification, and delivering greater value to its nationwide dealer network.
Kinsey's Inc., one of the nation's leading distributors of outdoor sporting goods, is pleased to announce the addition of Bearded Butchers to its growing portfolio of vendor partners. This strategic addition further demonstrates Kinsey's ongoing commitment to expanding its product assortment, developing strong industry partnerships, and providing dealers with innovative products that complement the outdoor lifestyle.
Known for its premium seasonings, meat-processing supplies, cutlery, and do-it-yourself processing kits, Bearded Butchers has built a loyal following among hunters, outdoor enthusiasts, and home meat processors. Founded by brothers Seth and Scott Perkins, the brand combines decades of hands-on butchering experience with a passion for helping customers get the most out of every harvest.
The partnership represents a natural fit for Kinsey's diverse dealer network, offering retailers an opportunity to expand beyond traditional hunting equipment and accessories into products that support the complete hunting experience—from the field to the table.
"At Kinsey's, our focus has always been on helping our dealers grow by connecting them with brands and products that bring real value to their businesses," said London Sasse, Buyer of Kinsey's Inc. "Adding Bearded Butchers is a great example of that commitment. Their products align naturally with our dealer base and give retailers another opportunity to serve their customers beyond the hunt. We're excited about the potential this partnership brings to our dealers."
As Kinsey's continues to expand its vendor partnerships, the company remains focused on identifying brands that complement its core assortment while creating new opportunities for independent retailers to strengthen their businesses. The addition of Bearded Butchers reflects a broader strategy of thoughtful category expansion, product diversification, and providing dealers with access to brands that resonate with today's outdoor consumers.
"Our goal isn't simply to add more vendors—it's to add the right vendors," added Phillip Dixon, National Sales Director. "We're committed to building an assortment that helps our dealers remain competitive, reach new customers, and grow alongside us. Bearded Butchers is an exciting addition to that strategy."
Kinsey's dealers can learn more about Bearded Butchers products and availability through their Kinsey's sales representative or the Kinsey's dealer webstore at webstore.kinseysinc.com.
Kinsey's Inc. serves brick & mortar and eCommerce retailers nation-wide who share a passion for the outdoor and outstanding customer experiences. Servicing a vast variety of accounts, our perfect match is the four-season retailer who predominantly sells archery, ammunition, and firearms. Customers include small startup businesses, established B&M retailers, national mass merchants, and eCommerce providers. Programs and benefits are tailored specifically for each sales channel to provide maximum customer value. Shop 30k+ items through our customer-focused, self-service web portal.
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